Whoop It Up...With UMFM
August 14, 2023: Episode 1: Festival Co-Founders/Artistic Director Josh Wright
Whoop It Up…With UMFM returns for new season, kicking things off as Broose is joined by Festival Co-Founder Josh Wright (Vice-President / Artistic Director)!
Whoop & Hollar Folk Festival is an award-winning, non-profit organization and annual festival in Portage la Prairie, Manitoba that creates and celebrates community through music, art, and nature.
By means of its year-round programming, Whoop & Hollar is focused on promoting, supporting, and expanding the unique identity of its local arts and culture scene. The grassroots organization is 100% volunteer-driven.
The festival aims to revive the spirit of the music and dance scene that existed in the historic Hoop & Holler District (hence the name), nearly a century ago.
Why “FOLK”? We put an emphasis on the word “folk” because it signifies the music, art, food, stories, and cultures of “the people.” “Folk” speaks volumes about acceptance and diversity — it’s a broad term that embodies the festival’s core values: music, art, nature and community. The music and other artistic media showcased at the festival are not limited to one or two genres — you’ll find a little bit of everything.
Supporting local and regional performers that are both emerging and established is what we do best. Come and discover Manitoba’s best-kept secrets and be a part of an unforgettable experience at Whoop & Hollar!