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Whoop It Up...With UMFM

Whoop It Up…With UMFM returns for new sea­son, kick­ing things off as Broose is joined by Fes­ti­val Co-Founder Josh Wright (Vice-Pres­i­dent / Artis­tic Director)!

Whoop & Hol­lar Folk Fes­ti­val is an award-win­ning, non-prof­it orga­ni­za­tion and annu­al fes­ti­val in Portage la Prairie, Man­i­to­ba that cre­ates and cel­e­brates com­mu­ni­ty through music, art, and nature.

By means of its year-round pro­gram­ming, Whoop & Hol­lar is focused on pro­mot­ing, sup­port­ing, and expand­ing the unique iden­ti­ty of its local arts and cul­ture scene. The grass­roots orga­ni­za­tion is 100% volunteer-driven.

The fes­ti­val aims to revive the spir­it of the music and dance scene that exist­ed in the his­toric Hoop & Holler Dis­trict (hence the name), near­ly a cen­tu­ry ago. 

Why FOLK”? We put an empha­sis on the word folk” because it sig­ni­fies the music, art, food, sto­ries, and cul­tures of the peo­ple.” Folk” speaks vol­umes about accep­tance and diver­si­ty — it’s a broad term that embod­ies the fes­ti­val’s core val­ues: music, art, nature and com­mu­ni­ty. The music and oth­er artis­tic media show­cased at the fes­ti­val are not lim­it­ed to one or two gen­res — you’ll find a lit­tle bit of every­thing.

Sup­port­ing local and region­al per­form­ers that are both emerg­ing and estab­lished is what we do best. Come and dis­cov­er Man­i­to­ba’s best-kept secrets and be a part of an unfor­get­table expe­ri­ence at Whoop & Hollar!